As we know that keywords are the heart of SEO. without keyword research, the SEO efforts we have been working on for months and even years have become unfocused. In doing SEO efforts, the first thing we should know is keywords. so here we provide a Long Tail Keywords research guide for beginners. All the organic traffic that we get from search engines like google and yahoo, all start with a keyword that is typed in a search engine by a user and finally finds your website, blog, and posts from your blog.
Finding Potential Long Tail Keywords
But the problem is, currently there are tens of millions of websites & blogs out there that compete on certain keywords according to what they are targeting, making the level of keyword competition even tighter and difficult to penetrate, especially for short keywords. For example, short keywords such as ” online business “, ” blogger tutorials ” now have a level of competition that is truly extraordinary at the level of design and it is very difficult to penetrate the first page of google for keywords like that. Therefore, we need to move on to look for long-tail keywords that have the potential to have a low level of competition but have quite high demand traffic. Here is the tutorial.
To generate as many longtail keywords as possible, I will use a free SEO tool called keywordtool.io, in this tutorial I will divide it into several steps to make it easier to understand.
The first step: Keyword Tool’s country setting for keyword search
after opening the keywordtool.io site, please change google.com to your country-specific, so that long-tail keyword searches can be more numerous and more accurate.
Second step: Search Keywords using Keyword Tool
Enter the short keyword that you want to search for the long tail keyword. In this speech, I gave an example by entering the short keyword ” online business ” and producing 389 unique longtail keywords. After getting the results, please click copy all to copy all the longtail keyword results you got.
Step Three: Using Google Keyword Planner for volume data and trends
Please login to your Google Adword account. For those who don’t have an Adword account, please sign up first (it’s free). After logging in to the AdWords dashboard, please click Tools> Keyword Planner> Get Search Volume Data and Trends. Finally, please paste all the long-tail keywords obtained from keywordtools.io into Adword Volume data and trends as shown below.
Fourth Step: Analyzing using Google Keyword Planner
After pressing the get search volume button; it’s time for us to analyze the 389 long-tail keywords obtained from keywordtools.io, as shown below.
In the conclusion of the picture above, there are two things you need to pay attention. One Average Monthly Search. This means the average number of people searching for these keywords on Google in 1 month, and Suggested Bid. This means the price of the AdWord ad click that should be bidding. Which will also indicate the adsense bidding. too. In essence, the higher the search volume, and the suggested bid, the more potential these keywords will generate dollar coffers. Regarding the competition column, you should not pay too much attention, because it is a bidding competition from Adword users, not a competition regarding the level of difficulty of competition from a keyword in search engines.
Also Read: Quality Backlinks Building Guides